The effectiveness of your poster depends on how quickly and easily your audience can read and interpret it, so it's best to make your poster visually striking. You only have a few seconds to grab attention as people wander past your poster; make the most of those seconds!
How are posters usually laid out?
In general, people expect information to flow left-to-right and top-to-bottom. Viewers are best able to absorb information from a poster with several columns that progress from left to right.
Even within these columns, however, there are certain places where viewers' eyes naturally fall first and where they expect to find information.
Imagine your poster with an upside-down triangle centered from the top to the bottom. It is in this general area that people tend to look first and is often used for the title, results, and conclusions. Secondary and supporting information tend to fall to the sides, with the lower right having the more minor information such as acknowledgements, references, and personal contact information.
- Main Focus Area
Location of research fundamentals: Title, Abstract, Results, Conclusion - Secondary Emphasis
Location of important info: Intro, Results, Summary - Supporting Area
Location of supporting info: Methods, Discussion - Final Info Area
Location of supplemental info: References, Acknowledgments, Personal information
No comments:
Post a Comment